BeforeAfterThe post carries the company
Brand templates
Templates with room for a business name and a logo under the pair, so the post carries the company rather than the app.
Agencies, estate agents, product sellers, cleaning and organising businesses, anybody posting daily under a company name rather than their own. Almost every template in this category reserves a strip under the pair for a logo and a business name, which is the difference between a post that markets you and a post that markets the app that made it.
Consistency across posts matters more here than any single pair. A company feed is read as a body of work, so the frame, the ground colour and the label wording want to stay the same from post to post until they are recognisable. Pick one template and stay on it. What must be visible in each pair is the job: a room emptied, a listing staged, a product photographed on the same seamless twice. Vary the subject, never the frame.
Which one fits which job6 of the 10
Start from the job, not the picker
- Brand Clean
1:1 square · Inter Bold · 1 pt rule · branding bandPro
White, square, hairline black rule, labels to the left, branding strip. The neutral one that suits any logo.
- Corporate
4:5 portrait · Inter Bold · 2 pt rule · branding bandPro
Deep navy, portrait, branding strip. Reads as a firm rather than as a solo trader.
- Brand Bold
9:16 vertical · Bebas Neue · 4 pt rule · branding bandPro
Near-black with a thick blue rule and a deep branding strip. A daily poster that still cuts through.
- Estate Clean
1:1 square · Inter Bold · 2 pt rule · branding bandPro
White with a navy rule and a full branding strip, square. Written for a listing.
- Estate Modern
9:16 vertical · Inter Bold · 2 pt rule · branding band · datedPro
Vertical, dark, dated, with a cyan rule. For walkthrough-shaped content rather than a feed tile.
- Product Clean
1:1 square · Inter Bold · 1 pt rulePro
The plainest frame on the site: white ground, grey hairline, no branding strip. A product on a seamless.
Every one of them, live3 label typefaces
The brand templates, in the app's own packs
Business5 templates
BeforeAfterBeforeAfterBeforeAfterBeforeAfterBeforeAfterReal Estate Extended3 templates
E-commerce / Product2 templates
Shooting for this categoryBefore the template matters
How to shoot a pair that suits these frames
In orderWritten for brand work
- 01Load your logo and business name once. They are stored, so every export after the first carries them without another decision.
- 02Choose one template and treat it as the company's frame. Recognition is the whole return on a branded post.
- 03Shoot both frames on the same setup: same height, same background, same distance. A company feed is judged on whether the pairs look like a system.
- 04Keep the label wording in your own language rather than the default where it matters. The words are editable text, including the typeface, colour and position.
- 05Export and file it. Saved projects can be reopened and re-edited, which is how a listing gets a second version when the price or the caption changes.
Honest limitsWorth knowing before you commit
What these templates will not do
The branding strip is a reserved band of a fixed depth under the pair, so a wide or unusually shaped logo is scaled to fit inside it rather than laid over the photograph. It is not a watermark and not a full brand kit: one logo, one business name, in one place. Nothing in the app checks that you have the rights to a property photograph or a product shot, and listing photographs in particular usually belong to whoever took them. And a branded frame around a weak pair still shows a weak pair, with your name under it.
This is the only category where the frame is supposed to be boring. The company is the constant; the transformation is the variable. Once a follower recognises your frame in the feed, the post is already halfway read.
The shooting guides and the caption researchFor the packs in this category
GuideThe arrival routine that makes a job postableGuideExporting without a watermarkGuideRenovation pairs, shot by whoever opens the doorHashtags and captionsCleaning businessesHashtags and captionsProfessional organisersHashtags and captionsRenovation contractorsHashtags and captionsPainting and decoratingFree toolCheck a pair in the browser first
The rest of the catalogueThe full index →
Other categories
Two photographs is the whole input
Shoot the before, shoot the after from the same spot, and the app does the reveal. Three exports a day are free.
Get the app freeiPhone, iOS 17 and later