
RawEditedA routine, over weeks
Fashion, food, fitness, skincare and wellness. Warmer palettes, softer dividers, labels that read as a caption rather than a spec.
Coaches, creators, skin and wellness practices, food accounts, stylists. What separates this category from the others is time: most of the work in it documents something that took weeks, which is why so many of these frames ship with the date stamp on and with Day 1 and 90 Days already typed into the labels.
A long-gap pair has one enemy and it is drift. Everything moves over six weeks: the light, the room, the phone, the haircut, the clothes. The pair that convinces is the one where nothing changed except the thing being claimed, so the setup has to be repeatable by somebody who has forgotten how they did it. Same wall, same time of day, same distance, feet in the same place. Write down where you stood. In three months you will not remember, and the shot you cannot repeat is worth nothing.
1:1 square · Inter Bold · 2 pt rule · datedPro
The quiet one in a loud pack. Off-white, square, dated, Day 1 to 90 Days. Progress without the gym-poster shouting.
9:16 vertical · Bebas Neue · 5 pt rule · datedPro
The other end of the same pack: near-black, the thickest green rule on the site, vertical.
4:5 portrait · Inter Bold · 1 pt rulePro
Pale lilac gradient, thin rule, Untreated and Glowing labels. Written for a routine rather than a treatment.
1:1 square · Playfair Display Bold · 1 pt rulePro
Cream ground, serif labels reading Prep and Plated. A recipe post that does not look like an advert.
4:5 portrait · Playfair Display Bold · 1 pt rulePro
Portrait, serif, Raw and Edited. A styling or retouch pair with magazine manners.
4:5 portrait · Playfair Display Bold · 1 pt rule · branding bandPro
Soft green on off-white with a branding strip. The calmest frame in the category.

Day 190 Days
Day 190 Days
Day 190 Days
Day 190 Days
Day 190 Days
Day 190 Days
UntreatedGlowing
UntreatedGlowingThis is the category where an honest pair is easiest to make and easiest to fake, and the difference shows. Lighting, posture, a tan, a pump, the time of day, and the same body reads two ways with nothing having changed. Nothing in the app adjusts a body or a face, and nothing in it should be used to imply a result you did not get. On the mechanical side, the labels shipped with these templates are editable text, so Day 1 and 90 Days are starting points rather than measurements the app checks.
The strongest lifestyle post is usually the least dramatic one, because it is obviously the same person in the same room. Consistency reads as honesty, and honesty is what converts a follower into a client.
Shoot the before, shoot the after from the same spot, and the app does the reveal. Three exports a day are free.